NetShelter Technology Media Named as an AlwaysOn OnMedia Top Private Company

Technology Category Leader Recognized as One of the Top 100 Advertising, Media and Publishing Companies

San Francisco,

Jan. 31, 2011

NetShelter Technology Media, the world’s largest and most engaging tech media company*, comprised of more than 200 influential tech content sites and blogs, today announced that AlwaysOn, the leading business media brand networking the Global Silicon Valley, has named NetShelter one of OnMedia’s 100 Top Private Companies. The OnMedia 100 winners were selected from more than a thousand U.S. and international technology companies nominated by investors, bankers, journalists and digital media insiders. NetShelter was selected by the AlwaysOn editorial team based on the company’s demonstrated growth, market opportunity and customer traction.

The winners will be officially honored at the OnMedia NYC 2011 conference in New York City, where Peyman Nilforoush, NetShelter CEO and co-founder, will be speaking on the opening night panel at 6:45pm on January 31, 2011 at The Paley Center for Media. Other panelists include the CEO's of BlueKai, Millennial Media, and Better Advertising. Tony Perkins, founder and editor of AlwaysOn, will moderate the discussion.

“The makeup of the OnMedia 100 is a broad representation of the mega-trends AlwaysOn's editors see driving the transformation of digital media and entertainment, namely the explosive growth in smartphones, social networking and social commerce, as well as the globalization of entrepreneurship,” said Tony Perkins, founder and editor of AlwaysOn. “We also uncovered a new trend that's creating high-growth company opportunity – the emergence of web analytics as a powerful tool to help advertisers ascertain the 'wisdom of the crowd' and better target their marketing and branding pitches.”

NetShelter empowers brand marketers to influence buying behavior by marrying their messages into highly engaging content environments. This approach allows marketers to tap into a powerful network of technology influencers that can amplify the impact of a single marketing message many times over. As such, NetShelter is being honored as one of the top 100 companies that are disrupting user behavior and creating new opportunities in the marketing, branding, advertising and publishing industries.

The OnMedia 100 award recognizes cutting edge technology companies that have emerged as leaders in the worlds of advertising, media, marketing, branding and publishing. The AlwaysOn editorial team and its partners at SAP, the Blackstone Group, KPMG, Silicon Valley Bank, SNR Denton, SecondMarket, and Bridge Bank, as well as industry experts across the globe scoured the entrepreneurial community to identify the top 100 private digital media companies.

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*comScore Media Metrix December 2010

About NetShelter Technology Media:

NetShelter’s mission is to help technology publishers, marketers and consumers become more informed, influential and successful. NetShelter enables marketers to more impactfully engage with influencers and amplify the impact of a single marketing message many times over. Through this, NetShelter has attracted over 200 tech content sites and blogs that are highly credible and influential in their respective areas of expertise.

As a result, NetShelter has grown to become the leading technology media company (with almost 150 million unique monthly visitors, according to comScore), while delivering on the goal of building the most influential technology media company. On average, NetShelter’s sites deliver significantly higher levels of engagement compared to all other technology media companies.

NetShelter is headquartered in San Francisco with offices in New York, Toronto and the United Kingdom. NetShelter Technology Media is backed by venture funding from Rho Ventures, Rho Canada and JLA Ventures.

About AlwaysOn:

AlwaysOn is the leading business media brand networking the Global Silicon Valley. AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network. In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn's preeminent executive event series includes the Summit at Stanford, OnMedia, OnHollywood, Venture Summit Mid-Atlantic, OnDemand, Venture Summit Silicon Valley, Venture Summit East, GoingGreen Silicon Valley, and GoingGreen East. The AlwaysOn network and live event series continue to lead the industry by empowering its readers, event participants, sponsors, and advertisers like no other media brand to spearhead the global innovation economy.